I’m Iñigo Morete, a senior Content & Product Marketing specialist. I’ve worked with clients across many sectors, and my background in radio, television and press gives me a 360º view of communication.
“People talk to people” — that’s my motto.
Brands and media I’ve worked with
BEMOBILE
Cachapuz
EiTB
Hamaika TV
Bringing communicative maturity to the global Open Gateway project (an initiative of 290+ operators) and turning a complex technical product into content that B2B stakeholders can understand.
2025 figures.
Turning the Telefónica Innovación Digital profile (now closed under company policy) and those of several executives into strategic channels for reputation, product visibility and commercial opportunities across the B2B ecosystem.
2025 figures.
I handle communication from start to finish: from strategy to published content. Here’s what I can do for you.
I define the message, the editorial plan and the positioning so your brand says something and sustains it over time. No posting for the sake of it.
I turn the technical into clear benefits that connect with the buyer, even in complex B2B settings.
I turn executive and company profiles into channels for reputation, visibility and commercial opportunities.
I plan, film and edit content for your digital channels: from script to finished video, with a journalist’s eye.
Before marketing, I did journalism.
And that gives me a more complete view of everything.
Radio at EiTB, television at Hamaika Telebista and print press. In 2016 I co-founded lamordaza.com, which reached 500,000+ readers.
Product marketing and communication in Portugal (Cachapuz), Salva Industrial and Telefónica.
I lead content and strategy at the agency Bemobile, with national and international clients.
Strategy and organic content creation for multinational corporations. I own the strategy and manage each client’s digital channels.
Responsible for content strategy and digital communication. I led 360º campaigns and executive communication on LinkedIn.
A professional turning point. International marketing that multiplied my value as a professional.
Scripts, video, filming and voice-over, live broadcasts and corporate content for digital channels.
I led the editorial strategy and a diverse team. National and international interviews, features and news. 500,000+ unique visitors.
Real-time news coverage, live broadcasts and content and social media management.
Content editor and coordinator for all the station’s digital channels.
News, columns, interviews and features in print.
Hard-working, creative and always willing to go a step further. A versatile marketing and communication professional, with great attitude and determination.
Bold, proactive and high-impact. He quickly proved to be top talent, combining strategic thinking with strong writing and execution across brand, campaigns and events.
Proactive, committed and full of ideas. He made a clear impact from day one, with great initiative and adaptability, backed by an exemplary work ethic.
He stands out for his initiative, drive and passion. He has a great capacity for work and combines his knowledge with his ability to express it.
Active and reliable. He makes proactive proposals and contributions, and is key to strengthening team dynamics. He learns and performs effectively.
He stands out for his high level of responsibility, discretion, dedication and organisation, as well as his strong commitment and capacity for work.
Signed by the companies and media where I’ve worked. You can open each full letter.
“I can more than confirm that we’re looking at top talent.”View letter →
“If you’re looking for someone responsible, hard-working and committed, Iñigo is the perfect choice.”View letter →
“He stood out for his high level of responsibility, dedication, organisation and commitment.”View letter →
“He showed a high level of motivation and interest, fitting into the News team with ease.”View letter →
“A great journalist who learns and performs quickly and easily.”View letter →
I don’t just recommend it to clients: I do it every week on my own channels.
News and technology content that I create, film and edit myself, plus a personal newsletter.
@inigomorete →
More than a CV: what 100+ people say about me. What began as a farewell at Telefónica became my best introduction.
If you’re looking for someone who combines strategic thinking with execution, who turns complex products into clear stories that connect with people, leave me a message.
